Lumière Beauty Studio
Give a growing salon studio a credible online home that turns phone browsers into booked appointments.
- Industry
- Beauty and wellness
- Project type
- Five-page website with booking
Overview
The situation.
A concept build for a boutique beauty studio that takes most of its bookings from a phone. The design leads with atmosphere, then moves quickly to the service menu and a single booking action.
The challenge
Beauty studios in this position usually rely on a social profile and direct messages. New clients cannot see pricing, service length or availability without asking, and many never do.
Objectives
- Make the service menu and pricing readable in seconds on a phone
- Reduce back-and-forth messages before a booking
- Present the studio as established rather than improvised
Approach
What we did.
Structure every page around one question a prospective client is asking, and keep the booking action visible without letting it shout. Photography carries the brand feeling; typography carries the credibility.
Services provided
- Site strategy and structure
- Custom visual design
- Mobile-first build
- Booking integration
- SEO foundations
Design solution
A warm, editorial palette with generous white space and a serif display face for section openers. Service cards use a consistent grid so pricing and duration always sit in the same place, which makes scanning effortless.
Functionality
- Online booking with service selection
- Service menu with pricing and duration
- Location, hours and parking details
- Accessible mobile navigation
Before and after
What changed.
Before
Concept starting point: a single social profile with pricing spread across old posts and no way to book without messaging.
After
A structured site where pricing, duration and availability are all one tap from the home page.
No performance claims for this project
This is a concept build, so there is no live traffic or conversion data to report. Results are only published here when they come from a real, measured client project.
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